Brand Development Tag

Do people trust your website?

You never get a second chance to make a first impression, right? Well the same goes for your website! These days everyone is skeptical about trusting things on the internet. People generally decide within seconds whether or not they trust a website and want to...

Are you following the new rules for today’s email?

This may surprise you. Of all of the many forms of media – print, radio, social, etc. - email continues to be the most effective channel for marketing your business. Email delivers the highest ROI of all marketing channels*, with an almost 4 to 1...

The 4 key steps to creating your brand message

Branding is a term that’s thrown around all the time in marketing, but what does that mean, anyway? How do you figure out what your brand is? Your brand isn’t just your logo. It’s your organization’s unique story, your company personality. Your brand is your promise...