Recently I was meeting with a prospective client and went to show them a website I’d designed for another client. We were both fairly alarmed to be greeted by a spinning skull and crossbones on a background of fire, with some creepy text! After reassuring my...
Creating a print project can be an expensive business. Whether you’re creating a 2-sided flyer or a 50-page annual report, you want to maximize your dollars, but not skimp on quality or design. Here are a few simple rules you can follow that will result...
If you’ve wondered whether the time spent making all those posts to Facebook, Twitter or Instagram are worth it, you’re not alone. How do you know if all the effort increases business? Could your limited marketing time or budget be more effective elsewhere? I get this...
Unless you’re very lucky, whether you’re a small business owner or you manage your company’s marketing, you’re working with a limited marketing budget. With all the resources available to help businesses market themselves, from click-and-drag website builders to online printing, how do you know when...
